"People don't buy what you do, they buy why you do it."
Simon Sinek discusses in his TED talk how great leaders need not only a "how", but a "why" behind what they do.
"If you hire people just because they can do a job, they'll work for your money, but if you hire people who believe what you believe, they'll work for you with blood and sweat and tears."
Our next blog series will highlight a series of TED talks that are applicable to the professional working world in almost any field (including Accountants!). Simon Sinek's talk on leadership and "why" can apply to just about anyone in one way or another!
To read more about Simon Sinek & his TED talk, click here.
Stay tuned for more TED talks coming your way over the next weeks!
- Pathways Consulting
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