According to USA Today, the company that creates Gibson guitars and Baldwin pianos has filed for a Chapter 11 bankruptcy in an effort to stabilize the business in a new deal. Gibson Brands itself was founded in 1894, and though the company had many supporters, their rapidly declining sales in recent years made it difficult to keep afloat.
With this latest anouncement about Gibson Brands, Pathways Consulting LLC has been thinking about the adjustment business owners have to make to their business over time in order to continue on.
When you start to decline in sales in your business, it's very important to come up with a 'gameplan' as to how you will continue your business efforts. As people grow and change, community does as well so often times the service or products you provide become outdated. For instance, many decades ago, they had calltakers for the telephone lines as a prominent job position. As telephones became more self-sufficient in communication, that job position began to become unnecessary. So what could the business owners of those companies have done to adapt and continue their business? Perhaps refine their service to telephone repair or design?
If you are a small business owner, you know how hard it is to keep everything running. The main way to keep it running smoothly is by preparing and planning. Think about how your company could adapt as trends change and your business industry evolves over time.
The Pathways Team